Waste Reduction is Good PR

woman-recycling-325x222Implementing a waste reduction program can seem frustrating, complicated, and costly. But good news, it’s not! It’s also a bit of a must-do now that many places require companies to have a plan in place. Whether you’re required to or not shouldn’t matter though, as a properly done waste reduction program is a good investment for your organization, and it’s good for the environment as well. In other words, it’s good business, and it’s good PR. Sustainability minded businesses are very popular with consumers nowadays. That’s why you see a lot of high profile companies letting you know what they do to help the environment.

This isn’t just an abstract idea either. Being a sustainable company is serious business. In 2010, Greenpeace launched a scathing campaign against a well-known transnational food and beverage company claiming they were hurting the Orangutan population through deforestation. The bad press pressured the company to end ties with other businesses in their supply chain who were engaging in deforestation.

We know that many small businesses are likely not engaging in such environmentally destructive activities, but improperly disposing of your waste is sure enough contributing to climate change. Recycling, reuse, and composting are the preferred methods of dealing with discarded materials. The less going into landfills the better. According to the EPA, waste management accounts for 1 to 5% of U.S. greenhouse gas emissions.

Concerned about the logistics of implementing a waste reduction program at your business? Don’t be! Here at SLM, we offer a service known as the “Trash Audit.” Essentially, the audit will entail our experts getting down and dirty into your trash, to separate and analyze what’s being thrown away, and show you how better to dispose of those things. Better yet, we’ll continue to offer you support after the audit.

So how about it? Be a good neighbor, be a role model. Commit to reducing your waste and combating climate change!

Click here to learn more about SLM’s Trash Audit Program.

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